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Rihanna’s New Lingerie Line Savage x Fenty Is All About Shape & Colour Inclusiveness!

Rihanna’s New Lingerie Line Savage x Fenty Is All About Shape & Colour Inclusiveness!

Singer, songwriter, actress and businesswoman… Rihanna is the epitome of the modern woman who can do it all. Most mere mortals have one or at most two good years but this Barbadian beauty makes her presence felt every year. Launching her viral beauty line Fenty Beauty, Rihanna took a stand on inclusion, with a range of traditionally hard to match skin tones, developing formulas that work for all skin types, and pinpointing universal shades. Her effort was applauded in the industry, with TIME including her line as one of “The 25 Best Inventions of 2017”, citing the breadth of its range. 

Keeping up with her tradition of slaying everything that she adds to her resume, Riri’s new lingerie line is equal parts comfortable, bold and sexy. Like her beauty label, The Savage x Fenty line has been designed with keeping a number of body types in mind.

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POPxo Recommends: Wireless Lace Bralette (Rs 3,548)

Ridiculously fashionable undergarments for the real woman, the line includes bras sized 32A through 44DD and underwear sized XS to XXXL.

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A big theme with Rihanna’s beauty and fashion ventures is the fact that ‘nude’ has been reduced to a light beige colour in the industry. In reality, nude skin colour means a lot of different shades for different women. Mimicking her nude lipsticks, Savage x Fenty features a capsule line of nude bras in every shade on the spectrum. 

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POPxo Recommends: Nude Lace Bralette (Rs 2,338)

Apart from offering women a range of sizes and shades, the line’s main identity lies within its unabashed realness. Lace, sheer and shine, the materials and look of the undergarments celebrates every woman’s form in true ‘bad girl’ fashion.

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POPxo Recommends: Sheer Marabou Romper (Rs 6,370)

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POPxo Recommends: Flock Dot Demi Bra (Rs 3,548)

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POPxo Recommends: High High-Waist Cheeky Underwear (Rs 2,338)

We are super excited that her website is delivering to India and we can indulge ourselves in these beauties. Also hoping that we more lingerie brands available in the country and globally take a note of this, bralettes shouldn’t just be for skinny girls and full coverage should just be for the curvy ones. Women deserve pretty bras and undies, and a brand that openly celebrates their uninhibited sexuality is more than welcome in our hearts!

21 May 2018

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