Chittiyaan Kalaiyaan Ve. Tenu Kala Chashma Jachda, Jachda Ae Gore Mukhde Te. Ye Kaali Kaali Aankhen, Ye Gore Gore Gaal. Chura Ke Dil Mera Goriya Chali. White White Face Dekhe Dilwa Beating Fast... For as long as I can look back, Bollywood’s obsession with fair-skin has remained unbelievable. That said, I was hoping that things would really change for better in light of the current #BlackLivesMatter movement.
However, I just watched Khaali Peeli’s new song Beyonce Sharma Jayegi and boy, the song makers have just served us guts on toast. Given the blatant sexist and racist undertones of the song, Bollywood has really outdone itself this time! The song, written by Kumaar and Raj Shekhar, features Ananya Pandey and Ishaan Khatter dancing to its shaky beats. Sung by Nakash Aziz and Neeti Mohan, the song has been composed by popular music composers Vishal and Shekhar.
It opens up with the proclamation “Ek Aur Item Song” and that calls for a facepalm right there. We really, really don’t want any more item songs where a woman is being objectified and is being reduced to an 'item' status. However, with Beyonce Sharma Jayegi, the makers have definitely taken it a notch higher by involving an international pop sensation (who has no relation to the song what so ever), only to take her down in the most boorish way possible.
The most problematic lyrics from the song go like, "Ho tujhe dekh ke goriya Beyonce sharma jayegi." Firstly, to involve a music icon like Beyonce in this abomination of a song is problematic in itself. And to release a song with racist connotations when racism and colourism are legit what the world’s fighting right now is just tone-deaf. Seriously, what’s wrong with the Indian entertainment industry?
But the problems of this song do not end just there. Another line of the song goes like "Bhadkeeli nakhreeli, Chamkeeli lachkeeli, Tu jo kamar yeh hilayegi." Like seriously what are these adjectives? Bollywood needs to let go of its obsession with the kamariya as much as it should do away with its love for Goriya!
Thankfully, the song is not being appreciated by the Indian netizens and has garnered 161K dislikes on YouTube since it's release. Here's what Twitterati have to say about this song:
Also, listen to the song and you’ll realise that they didn’t even try putting in much effort with the music. Music/notewise the song is legit everywhere, there is absolutely no coherence, and it's not even catchy! It is as if they thought adding Beyonce’s name to the song would do the task.
Meanwhile, the song has given desi Twitterati a fresh reason to troll Ananya Panday and ridicule her for the song. She is getting vehemently trolled for the song while people take jibes at her for her star-kid status.
Well, we need to break this to all the trolls that comparing Ananya to Beyonce and to look down at her is as bad as comparing Beyonce to Ananya. That said, yes she needs to be called out for being a part of this highly problematic song but so does Ishaan Khatter, writers Kumaar and Raj Shekhar, singers Nakash Aziz and Neeti Mohan, composers Vishal and Shekhar, and the filmmakers who thought this song to be a valuable addition to the film.
The onus lies on each and everyone who has been a part of this song and didn't find anything wrong with it. It's time that the Indian film industry realise that they just can't serve us anything in the name of music! Also, fairness is not a virtue nor an adjective.
Well, after the ghastly association, Beyonce definitely sharma jayegi, but hamein kab sharam aaegi?
Featured Image: Instagram