Women of colour in India (and globally) find it especially challenging to find the right shade of makeup that exactly matches their skin tone. More often than not local, drugstore brands don't make more than 3-6 shades of foundation. Not many affordable brands cater to making makeup that suits women with a dark skin tone. Fortunately, there are a few brands who understand the frustration and have dedicated their resources and research to make an all-inclusive makeup range. Right from foundations to highlighters, they've got it all. While the Indian beauty market is still playing catch up, you can definitely find your shade in some international brands, when you travel.
A makeup artist's fave formula, the M.A.C Studio Collection has a whole range of products from blush to concealer to foundation. The M.A.C Studio Fix Foundation (Rs 2,500) has a whole range of colours that every woman can lean towards. Just make sure you get yourself shade matched at a M.A.C store during the day!
The Giorgio Armani Luminous Silk Foundation (Rs 4,649) is Kim Kardashian's favourite! You will know why once you've used it. The foundation comes in 24 shades and has a stunning silk-like finish. If you need some makeup for special events, definitely get your hands on this. PS: Look out for this when you're travelling. Usually every International airport carries Armani Beauty.
A splurge-worthy collection of luxury makeup, the Marc Jacobs collection has a bunch of hidden gems. The Re(marc)able foundation comes in 22 shades and will give you a full coverage in just one dot! The formula is lightweight, long-wearing and matte. You definitely don't need to worry about finding the right shade or your foundation melting off. The Marc Jacobs Remarc (able) Foundation (Rs 3,700), the Dew Drops - Coconut Gel Highlighter (Rs 2,964) and O!mega Bronze Perfect Tan Bronzer (Rs 3,301) are going to be your favourites no matter what your skin tone.
Formulated by queen RiRi, the Fenty collection was designed keeping women of colour in mind. The Pro Filt'r foundation (Rs 2,290) line alone has 40 shades of foundation out of which more than 15 lean towards the darker side of the spectrum! The foundation has a soft matte finish foundation with buildable, medium to full coverage. Another absolutely versatile product from the collection is the Match Stix (Rs 1,684), they have a long wear, light-as-air matte formula to conceal, correct, contour, and touch up in 20 shades.
The queen of Instagram and YouTube, Huda Kattan's makeup line is completely lust-worthy. From eyeshadow palettes to liquid lipsticks to a full coverage instant filter foundation, the diva has it all. Her Huda Beauty #FauxFilter Foundation (Rs 2,990)
The Estee Lauder Double Wear Stay In Place Foundation (Rs 3,300) is one of the oldest, best foundations you can get. It's absolutely full coverage, long-wearing and it will stay in place come rain or shine. The line has a whopping 42 shades of foundation that are definitely inclusive to all skin tones.
A revolutionary new brand that has made it's way to India, Cover FX is changing the way you approach beauty. One of my favourite CoverFX products is the Custom Cover Drops (Rs 3,890). These are drops of pure pigment that allow you to transform all of your favourite liquid products. Add it to your moisturiser, sunscreen or foundation, the possibilities are endless and so is the desired output!
The Bobbi Brown line of makeup is definitely one you need to try if you haven't already. If you're looking for a great foundation that's perfect for daily wear and one that feels absolutely weightless on the skin, the new Long-Wear Weightless Foundation SPF 15 will give you the most natural matte finish, full coverage while feeling comfortable on your skin.
If you're looking for makeup to be used for photography and under a 4K lens, this is your best bet! The Ultra HD Foundation (Rs 3,700) melts into your skin and gives you a flawless undetectable coverage. With over 40 shades to choose from, you're definitely going to get a shade that's perfect for your undertone.
Featured Image: Instagram