Last year, Kylie Jenner aka the youngest 'self-made billionaire' expanded her Kylie Cosmetics empire by introducing an eponymous line of skincare, Kylie Skin. It made its big debut with six skincare products- face wash, face scrub, toner, moisturizer, eye cream, and a serum. The entire packaging is very cute and pink and the teen in me got very excited to try 'em out.
After its much-hyped launch, they sold out almost immediately!
Since then, Kylie has constantly added new items to her line but we are here today to talk about one particular product; the makeup removing wipes. According to their Instagram handle, they "wipe away waterproof eye, lip and face makeup," and are oil-free and "safe for sensitive skin."
I have thoughts...
Kylie cannot help but rave (obviously) about how “gentle” and “effective” her makeup wipes are. But are they really, Kylie?
This launch obviously caused a stir in the beauty community. And if you have no idea what the fuss is all about, let me tell you why you should stop buying makeup wipes immediately.
Firstly because they are notoriously bad for the environment. Makeup wipes are made from specific fibres such as polyester, polypropylene, cotton, wood pulp, and rayon fibres (of which many are not biodegradable) and it takes years for them to get fully decomposed. They are constantly contaminating our environment and people tend to not dispose 'em off properly and they're just lying there, harming the environment.
If you're loyal to your makeup wipes, allow me to burst your bubble. When you ONLY use a makeup wipe to remove your makeup, it leaves the residue behind which does more harm than good. Not just that, the wipes often contain chemicals (endocrine disruptors) and sundry fragrances that infuriate the skin further. The wipes remove only some part of your makeup because of the surfactants present in them and hardly work against waterproof makeup and you have to use other means to remove it.
When you're using your makeup wipe, you're not 'cleaning' your face but actually pushing down your makeup inside your pores (hence acne and blackheads). And especially if you have sensitive skin, stay afar from makeup wipes as the regular usage will lead to inflammation and breakouts. Moreover, they are pretty abrasive for your skin! Can you imagine all that rubbing and tugging?
In this new age generation where the audience is more aware of what they're consuming, this really feels a billion dollar set-up.
Hey Kylie, ever heard about the term sustainable beauty?!
Recently, the #DietPrada of the beauty world, Estee Laundry called out Kylie for the same. Check it out.
In a world where everyone's moving towards clean beauty and sustainable products, it's only fair for us to expect the same from beauty brands. Is it not, Kylie?
This is not the first time the page called out the youngest Jenner. In the past too, the page called out Kylie for promoting her products using an Instagram filter.
Moral of the story? No shortcuts! However easy it may sound, steer clear from using makeup wipes. Use a good makeup remover to get rid of your makeup and follow it up with a mild cleanser and pat it dry. And trust us, your skin will thank (and love) you!
Wishing you happy skin.
Featured Image: Instagram
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