5 Easy-Peasy Steps To Become A Social Media Influencer

Krithika KumarKrithika Kumar  |  Jul 14, 2017
5 Easy-Peasy Steps To Become A Social Media Influencer


As a social media influencer, not only do you get to express your opinion about the things you’re passionate about but you also get to connect with a lot of amazing people, artists and brands… It’s also an easy (relatively!) way to get famous! If you have ideas on how to change the way people look at a brand, all you need for that is a visible social media presence. Are you looking to be a social media influencer but don’t really know how to go about it? Well, here are 5 super easy ways to be an influencer in no time!

1. Focus on a key area

Know your area of interest. For example, some people may like fashion while others like beauty. It’s always good to focus on what you like and are passionate about. This will help you target a niche and become an expert in that area (at least to begin with). Once you know your area of interest, brands will know exactly what they want out of you. Well, let’s just say if you’re passionate about what you’re doing, figuring out your area of interest will not really be a tough thing to do.

Our Plixxo super blogger – Kritika Khurana from That Boho Girl  

2. Follow the right people

It’s always good to be inspired by people. It gives you an insight into what’s going on in the industry you’re so invested in. We suggest you follow a bunch of people who are already in the business of blogging and keep taking ideas on what they like to do and what kind of content you find to be very engaging. You will get to know about trending topics and that will help you take a cue for your next social media move. It is a smart way of catching up with the latest trends and up your game as well. Wondering where to get started? Other than following POPxo Daily, our Fashion, Beauty and Wedding feeds are the best way to stay updated! 

3. Have a public profile

You cannot be an influencer if you have a private profile, especially on Instagram. People should be able to view your posts so that brands can look at your work and pursue you further. Your audience will like it more if they can share your post and that can only happen once your profile is public. You should be easily available to them. Not just that, they should have an easy access to your profile as well – which is helped by having a catchy username too!


Game of aces ♠️ . Wearing @shahinmannan #TheSnobJournal #TheSnobJournalinFrance #SnobTravels

A post shared by Aashna | The Snob Journal (@aashnashroff) on Jul 9, 2017 at 11:34pm PDT

Our Plixxo super blogger – Aashna Shroff from The Snob Journal

4. Be frequent with your social media updates

Okay, let’s face it – you get social media acknowledgment only once you’re super active on social media. You need to define your presence by being active to all the responses as well as with your posts. Don’t lose interest and keep posting things with appropriate hashtags and you will see a rise in the followers. Another important point to note, your followers get used to the amount you post, so don’t post 20 posts

5. Get on Plixxo!

POPxo’s influencer network has been active since 2015 and we have decided to take it a notch higher with the launch of Plixxo – a platform for brands and influencers to connect and do some even more awesome campaigns. The minimum criteria you need to be on board is a public Instagram profile and 1000+ followers and you’re good to get started! To get on Plixxo, all you need to do is log on to and follow some easy steps to make money while doing what you love!

You can sign in if you are a:

1. Super Blogger – By invitation only. If you have a well-known blog, you may just receive an invitation from us!

2. Blogger – You must have a blog and a public Instagram account with 5000+ followers.

3. Insta Influencer – You need to have a public Instagram account with 5000+ followers.

4. Youtuber – If you have an active Youtube channel with 5000+ subscribers, this is for you!

5. Insider – So you are not a blogger or YouTuber – but you still are an ace at social media!! You can still join! All you need is a public Instagram account with 1000+ followers. It’s that simple!

6. Campus Ambassador – College girl? Then all you need is a public Instagram account with 1,000+ followers to come on board!


We are in the press!! #Theeconomictimes #BrandEquity

A post shared by Plixxo (@plixxo) on Jul 4, 2017 at 12:41pm PDT

So what are you waiting for? Get set and Plixxo!

Also Read: Guide On How To Start a Blog