Bollywood always finds the most interesting ways to promote its movies. Akshay Kumar‘s Padman, also starring Sonam Kapoor and Radhika Apte, is a socially relevant film all set to be released on February 9, 2018. While Akshay Kumar, just like Arunachalam Muruganantham, is leaving no stone unturned to spread awareness about menstruation and sanitary pads, a new challenge started by the cast and the producers of the movie is taking the internet by a storm.
With the #PadManChallenge, celebrities are challenging each other to pose with a sanitary napkin to show that there is nothing unnatural or weird about periods and the taboo and ignorance around these needs to be done away with. Have a look at what all the celebrities are posting.
1. Akshay Kumar
2. Twinkle Khanna
3. Sonam Kapoor
4. Radhika Apte
5. Alia Bhatt
6. Aamir Khan
7. Shabana Azmi
8. Arunachalam Muruganantham
It’s not just the celebrities. The commoners have joined in as well. The number of people who have taken up this challenge is overwhelming. Looks like we might just make a headway when it comes to the working of the female body!