What's the first thing that comes to your mind when you think of clean beauty? For me, it's Gwyneth Paltrow and her clean beauty brand Goop. However, clean beauty isn't about expensive products that you've to ship from overseas or stock your shelf with powdered extracts, it's actually pretty simple.
When we think of parabens, sulfates, phthalates, or oxybenzone, there's a sort of fear that develops within us. The mention of these ingredients at the back of my beauty products makes me want to throw them out. But what can we replace them with? Are clean beauty products really effective and can they be trusted?
At its core, clean beauty means that you can use a product without risking your own health. It should be made of safe, non-toxic ingredients and all the ingredients should be mentioned on the label for more transparency between the user and manufacturer. Sometimes brands write 'fragrance' on the back label even though it isn't really an ingredient. This is usually done to avoid mentioning other ingredients.
Clean beauty isn't about being all-natural or organic, it could have man-made ingredients that are clean, safe and non-toxic. It is about being an aware consumer since the beauty industry lacks regulation, it's up to us to understand what the most common toxins are in our products.
If you're thinking of making the switch to clean beauty, you should check out Sublime Life which is the first website curating clean beauty brands. Here are products that we've been loving from these brands.
This Pink Clay mask is perfect for detoxifying your skin, refining skin texture, and cleaning out the pores thoroughly. It's got a blend of rich clays, lush oils, fruit extracts, and multivitamins that shrink visible pores and brighten and soothes the skin. This product is ideal for people with normal to dry skin.
This is a multi-purpose product and can be used in many ways- as a nighttime moisturiser and as a hydrating base under your makeup. It is a face oil that is perfect for people with oily, and acne-prone skin because it has anti-bacterial and anti-inflammatory properties that heal the skin. It even fights free radicals, minimises sun damage, and strengthens your skin’s barrier to give you that youthful glow thanks to the cranberry seed oil present in it. It also has sweet orange oil to brighten, argan oil to moisturise and tea-tree oil to purify. Healthy glow, here we come!
This product is so cute because it can be used in so many ways. Use it as a lip tint when you want your lips to be pout-ready but not wear a proper lipstick. You can use it as a cheek tint to make your skin look flushed and also use it as an eyeshadow cause wearing blush as an eyeshadow is all the rage right now.
Did you know that your shower gels and bottled shampoos could be causing a great deal of damage to the planet? Make the switch to this Brahmi and Plantin Shampoo Bar because it thoroughly cleanses your hair while also being sustainable. Cut the bar shampoo into smaller pieces so that it lasts you longer.
Soultree is one of the pioneers of clean beauty in India and this kokum butter lip balm is incredible. Use it because it has the goodness of ghee that moisturizes and heals parched lips. It has no synthetic colour, fragrance, or preservatives and is a completely natural and vegetarian product.
This is a non-drying, sulfate-free cleanser that melts away all the dirt and impurities from the skin. It removes makeup, sebum buildup, product residue, and grime and dirt that have collected throughout the day on your skin. It also removes waterproof makeup so this is the solution to that mascara that refuses to come out.
Your shower and post-shower experience will be so much better with these products. The body wash is soap-free and enriched with aromatic botanicals and oils to gently cleanse and purify the body without drying. It's got Rosehip, Jojoba, and Avocado Oils that hydrate along with Chamomile and Aloe Vera that soothe the skin. The lotion is made with sesame, rosehip, jojoba, avocado, and wheat germ oils that'll moisturise your skin well.
This conditioner has lavender and lemon essential oils and is a super soft conditioner that detangles hair and gives it shine too. It also has primrose oil which protects hair from environmental damage and keeps it silky. It's good for all hair types so it's versatile as well.
Ready to make the switch to clean beauty?
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