All The Exciting New Beauty Launches We Can Look Forward To In April| POPxo

April Must-Haves: 11 *New* Beauty Products That Have Launched This Month

April Must-Haves: 11 *New* Beauty Products That Have Launched This Month

Summer has officially arrived. It’s time to bring out those flip flops and slip into those hot shorts! While you’re at it, you might want to bring out your credit cards too. April has some gorgeous, shiny new brand launches waiting to be added to your cart. Excited? Me too! Let’s check out all the new beauty launches for April, shall we?


Innisfree My Foundation, Rs 1,550


april-new-beauty-launches-new-launch-makeup-innisfree-foundation


This is a customizable foundation, and by customizable we mean you can customize the formula, the coverage and the colour. Each shade comes in 3 different finishes, matte, semi-matte and glow and 5 levels of coverage from light to full and 5 different undertones! Anyone worried about not having a foundation shade head over to your nearest Innisfree store to create your very own foundation!


Available at all Innisfree stores. 


Wella Professionals INVIGO Balance Aqua Pure Purifying Shampoo, Rs 620


april-new-beauty-launches-new-launch-makeup-wella-invigo-shampoo-and-conditioners


Summer means only one thing - greasy, limp hair! The new range of shampoos from Wella will address all your concerns without weighing down your hair. Try this purifying shampoo if you’re struggling with an irritated scalp. It will keep your scalp health in check while adding volume and shine to your mane! And hey, bonus points for those adorable pastel hues!


Available on Nykaa and Amazon.


Kiehl’s Buttermask for Lips, Rs 2,500


april-new-beauty-launches-new-launch-makeup-Kiehls-lip-buttermask


Did you know that the lips on your skin is 75% thinner than the rest of your body? A lip sleeping mask is the easiest way to pack a punch of moisture to your hard working pucker. Apply a thin layer of this over your lips at night and you’ll wake up to soft, kissable lips.


Available at all Kiehl's stores and on Nykaa.


Forest Essentials Hasayan Rose Facial Tonic Mist, Rs 375


april-new-beauty-launches-new-launch-makeup-Forest Essentials Hasayan Rose Facial Tonic Mist


The Hasayan Rose facial mist was a limited edition facial mist made with Desi Gulab that has been brought back on popular demand. It blooms seasonally in the city of Hasayan and smells absolutely lovely. In summer, I always carry a small bottle of facial mist or rose water in my purse. Spritz a little onto your skin after your morning commute and see how it instantly cools and refreshes you! I’m guilty of using it as my mid-afternoon pick me up when I’m feeling those post-lunch snoozies.


Available at all Forest Essential Stores as well as online.


The Body Shop Raw Shea Butter, Rs 1545


april-new-beauty-launches-new-launch-makeup-The Body Shop Raw Shea Butter


Probably one of the most exciting new launches from The Body Shop is this raw shea butter. All the DIY bells in my head have lit up and I can’t wait to get my hands on this one. Shea butter is a godsent ingredient for dry ANYTHING. Use it on your lips, hair or even skin to restore lost moisture and glow. If you’re not a DIY kinda gal, there are a whole bunch of shea butter bath, body and hair products you can pick up.


Available at all The Body Shop Stores as well as online. 


Revlon Photoready Insta-filter Foundation, Rs 1,475


april-new-beauty-launches-new-launch-makeup-REVLON-PHOTOREADY INSTA-FILTERT FOUNDATION SOLDIERS GROUP


If you’re looking for a selfie-friendly foundation for summer you should check out Revlon’s new Insta-filter. It has medium to full coverage and promises to be your real-life filter, blurring out imperfections and giving your skin a soft-focus blur. It’s time to say NO to thebeauty plus apps and all those harsh filters and embrace that gorgeous skin! 


Available at Shoppers Stop and Lifestyle stores as well as online on Amazon.


Bobbi Brown Haute Nudes Palette, Rs 5,700


april-new-beauty-launches-new-launch-makeup-Bobbi Brown Haute Nudes Palette2


Toss that boring eyeshadow palette aside and check out this new nude palette from Bobbi Brown. It’s got 10 multidimensional colours that were inspired by fashion classics. While it’s definitely a splurge, it’s definitely going to make some heads turn. PS, once you go Bobbi, you can’t go back!


Available At all Bobbi Brown and Sephora stores.


Clinique Fresh Pressed Overnight Booster with Pure Vitamin A (Retinol), Rs 3,250


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Vitamin A commonly referred to as Retinol is the single most effective anti-ageing ingredient on the market. A combination of Vitamin C and Retinol is a powerhouse of anti-ageing at your disposal! What’s great about these fresh-pressed boosters are that you can mix them in with any moisturiser you already use and love! Retinol works overnight to fill in fine lines, wrinkles and smoothens out its overall appearance while Vitamin C brightens up your complexion, helps fade those pesky acne scars and gets rid of any pigmentation!


Available at Clinique stores and counters as well as at Sephora stores.


Blossom Kochhar Aroma Magic Help Me! Blended Curative Oils, Rs 300


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There’s nothing more stressful than your summer commute and it’s totally understandable if you’re feeling anxious. Destress and unwind with this new line of Help Me! blended curative oils from Aroma Magic. Whether you’re PMSing or you’ve got a body ache, there’s a line of Aromatherapy oils that’s perfect for you.


Available at Blossom Kochhar Stores and online on Amazon.


Stila Perfect Me, Perfect Hue Eye and Cheek Palette, Rs 4,000


april-new-beauty-launches-new-launch-makeup-Stila Perfect Me  Perfect Hue Eye   Cheek Palette


Looking for a one-and-done palette to toss into your travel bag? This one from Stila is perfect for your lips, eyes and cheeks! You can just toss this into your purse and you’ll be ready to slay all of those vacay selfies. It’s got a stunning shade of multi-purpose powders that you can use as eyeshadow, blush, bronzer and highlighter. Let your creativity run wild, we say!


Available at all Sephora stores.


Aveda's New Hair Care Collection (Rs 1,350 onwards)


April-new-beauty-launches-Aveda- Cherry Almond Shampoo and Conditioner


If you're looking for a vegan, silicone-free haircare line to solve all of your hair woes Aveda's new range might have some solutions for you. Their ayurvedic and natural ingredients are good for your hair as well as the environment. They have 3 new shampoos and conditioners for you to choose from, depending on your hair type. Each of the formulations is 95-98% naturally derived and silicone free. Choose from 3 new collections - Cherry Almond, Rose Mary Mint and Shampure.


Available at all Sephora stores.


*All of these products will be available by the end of the month. 


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