Nancy B. Varghese
It was a royal affair at the British High Commissioner’s residence in New Delhi as Their Royal Highnesses, Charles, The Prince of Wales and Camilla, The Duchess of Cornwall, visited the country to attend the official Elephant Parade India.
It is a social enterprise that runs the world’s largest art exhibition of decorated elephant statues. The life-size, baby elephant statues are showcased in international cities for the conservation of these gentle giants.
The campaign is aimed at raising awareness of the dwindling numbers of the endangered Asian elephants, which have fallen by 90% in the last century. Due to rapid shrinking of wild habitat, elephants and human beings have been competing fiercely for the availability of land and food for survival, and constant threats of poaching and capturing elephant calves for tourism are still prevalent. The funds raised from the parade will aide in securing 101 elephant corridors across India.
Dedicated to preventing the extinction of Asian elephants in the wild, the Elephant Family is an international NGO that has done some amazing work by funding several conservation projects since 2002; and by amazing, we mean raising more than a whopping £10 million through events, over the years, for the endangered animals!
The Asian Elephant Alliance was launched in June 2015 in the presence of their Joint Royal Presidents: TRHs The Prince of Wales and The Duchess of Cornwall, of which The Elephant Family is one of the five partners.
After 23 Elephant Parades worldwide, the Elephant Parade India has roped in leading artists, fashion designers, design institutes, tribal painters & celebrities including NIRAV MODI, Subodh Gupta, Anita Dongre, Ashiesh Shah, Christian Louboutin, G R Iranna, Manish Arora, Sabyasachi Mukherjee, Masaba Gupta, Vikram Goyal and many more.
The 101 elephant sculptures will be transformed into unique masterpieces, and each elephant will be displayed at preview events in New Delhi, Jaipur, and Kolkata before the entire herd is showcased in Mumbai in February 2018.
Images: Elephant Family, Economic Times
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