asos

#MillennialPinkDreams: ASOS Is Launching Its Beauty Collection And We're In Love!

Chhavi Porwal

Senior Trending Writer

ASOS has always stocked those hard-to-find brands and cult products at an affordable range for us to stay at the top of our where-to-buy list and so, it completely makes sense for the brand to have their own make-up line. Ladies, it’s time to clear out your beauty drawer and make some space there because our fave retail-therapy destination, ASOS has launched its first colour make-up collection and it’ll tempt you to update your shades.

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It’s your one-stop shop for all make-up products you need to get your perfect beauty look. The range features 46 shades of highly pigmented liquid lip colours, vibrant matte lipstick shades, contouring palettes, shiny eyeshadows and highlighting chubby sticks. And if millennial pink or a vibrant colour is your go-to shade then you have no reason to miss this collection.


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ASOS’s philosophy behind this vividly packaged line is, “embracing and expressing the full range of who you are” and empowering.


The name of these shades are even more relatable. You may wonder why? It’s because each name reflects how you are feeling about yourself from inside - Overqualified, Decisive, Current Mood or Uncompromising. The products in the collection range from Rs 450 to Rs 950. Each lip colour that you see is a party shade and speaks of nothing but confidence. It’s a millennial goldmine. So, get ready to flash the bold side of you, diva!


ASOS’s make-up range will be available from 20th September and yes, they ship to India. 

Published on Sep 05, 2017
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